Are You Overpaying for a Name? A Price Check on Cannabis Brands
Retailers typically position private label in a “good-better-best” ladder to deliver value without heavy marketing costs.
How House Brands Win Repeat Cannabis Shoppers
Private label—house brands produced by licensed manufacturers and sold under a retailer’s or company’s own name—lets operators deliver reliable quality at sharper price points than comparable “name brands.”
Exploring the Shift Toward Retailer-Owned Cannabis Brands
Retailers across legal markets see private label as the fastest path to deliver value while defending margin amid intense price pressure.
Why Shoppers Are Choosing Private Labels Over Big Brands
In recent years, private label cannabis products have gained significant traction in dispensaries across the United States.